Supermarkets spend an obsene amount of money making sure you spendas much as possible when you visit.With their brightly coloured offers, soothing music playing in the background and targeted product placement. Pretty much everything that you see in there has been devised with the idea of making you part with your hard earned.
If you make a list of the things you want before you go shopping and make sure you stick to it. You won't be drawn in by any of these marketing ploys.
You can also do your research before you go shopping. In the UK several websites exist that allow you to compare the prices from the major supermarket chains. One of the biggest is Mysupermarket and is often used by competing chains to out do each other in advertising campaigns.
